01
Understand the context
Explore the business challenge, current capabilities and constraints. Agree the desired change and useful measures of progress.
About Do Marketing Right
Your outcome. The right expertise.
DMR is a decentralized network of consultants, marketing leaders and expert trainers. We bring together the people your challenge calls for, across marketing consultancy, Fractional CMO support and AI training.
Your organization sets the brief. The expertise follows.
Discuss your prioritiesHow DMR works
Built around the work.
Every organization has a different starting point. We first understand your industry, priorities, people, processes and available tools, then agree what progress should look like.
Our decentralized model lets us draw on expertise beyond any one person or fixed team. We assemble relevant support as it is needed, with the scope, responsibilities and working arrangements agreed with you.
We recommend services because they contribute to your outcome. If your existing team, tools or a smaller intervention can address the need, that is where we start.
From context to progress
A shared outcome guides the team.
02
Match the expertise
Bring in the consultants, marketing leaders or trainers suited to the scope. Clarify who owns each part of the work.
03
Review what changes
Work with your team, assess progress against the agreed outcome and adapt the support as priorities and capabilities develop.
Where we help
Support that fits your priorities.
Marketing consultancy
Make clearer choices about customers, positioning and growth. Bring in relevant strategic and industry expertise around the decisions your business needs to make.
Explore Marketing consultancyFractional CMO
Give your team senior marketing direction and an agreed operating rhythm, with specialist input where the work calls for it.
Explore Fractional CMOAI training
Build practical capability across departments, leadership teams and boards. Match trainers, platforms and exercises to your working context.
Explore AI trainingIn the room
Learning people can use.
Anonymous participant feedback from DMR corporate AI training programmes.
“Take away tools; hands on practice in class.”
“Practical recommendations by using AI to perform responsibility mapping.”
“I now understand the basics of how it works and can differentiate between Generative AI and Agentic AI.”
“New insights, from basic to big picture. I am able to know how to break the box into small parts and improve one area at a time by using AI / AI agent.”
“Responsibility Mapping and identified the right personnel. Clearer picture of the Roles and Responsibilities.”
“How to effectively use different modules of AI (Gemini, Claude, Copilot etc.)”
What should your team be able to do after training? Tell us the work you want to improve.
Discuss your training goalsStart a conversation
Start with the outcome you need.
Tell us about your organization, the challenge and what you want to change. We will work with you to scope the right support.